I know how demoralising it is when you realise diets don’t work, especially when you end up heavier than you were a few years ago. It’s particularly frustrating when you keep trying to lose weight, but then regain it. Deep down you know why diets don’t work – yet it can feel like you’re a failure when you don’t lose weight—but it not you that is the failure. It’s simply that dieting is the wrong approach. Diets will never work in the long run mostly because you ‘go on a diet’ your expectation is that it is only for a certain period of time and then you will stop dieting. Of course you then go back to how you used to eat—and so the weight goes back on. Dieting forever is not the answer either. It has to be a change for life. Let me come back to this in a moment. First lets look at the 5 main reasons diets fail—again note it is the ‘diets’ that are failing—not you.